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VOLKSWAGEN
In 2009 I won Clemenger BBDO’s Employee of the Year Award, and as a result I got to fly to Brazil to spend some time working at Cannes 2010 Agency of the Year, Almap BBDO. I blogged the whole...
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VODAFONE
A brand campaign designed to to help Aussies understand what it means to ‘make the most of now’. ONE DAY 60″ MAKETHEMOSTOFNOW.COM.AU – 2010 One Show Interactive finalist
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ST VINCENT DE PAUL SOCIETY
The St Vincent de Paul Society asked us to give a voice to the voiceless – Australians struggling with severe hardship. But Aussies are desensitised to the stories of people living in hardship – they...
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5 GUM
Wrigley’s 5 Gum needed an idea to engage their Aussie Facebook fans and create desire for the soon-to-be-released Limited Edition 5 Gum Tin. Awards: 2011 Australian Effie Awards: Gold – New Product or...
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SUBARU
I don’t get many of them these days, but I do have a soft spot for a good radio brief. This is a campaign I wrote for Subaru to make their usual hard-sell retail approach a little less…hard. Subaru...
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KOPPARBERG CIDER
To relaunch Swedish cider brand Kopparberg and promote their uniquely fruity range of ciders, we created ‘A Touch of Fruity’ – a brand campaign designed to make the world a fruitier place. For...
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NESTLE
Never work with animals, small children or talking chips. I wrote these as part of Nestle New Zealand’s ongoing ‘Celebrate Whatever’ campaign for Original Kiwi Dip. And yes, I ate the talent.
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SBS RADIO
SBS Radio broadcasts news and information in 74 languages, enabling multicultural communities throughout Australia to feel at home here – but also feel connected to wherever home may have been in the...
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SEGA
It’s an oldy now, but this campaign is still one of my favourites and a good example of the kind of stuff I like to write – basically anything irreverent, playful or piss-taking. TV 2008 Ads of the...
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CODRAL
A radio campaign for Codral Cold and Flu highlighting the crappier aspects of a genuine sickie. http://www.youtube.com/watch?v=Cf6cyieYIZA http://www.youtube.com/watch?v=LY7CUWp1wok...
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NEWS AUSTRALIA
A print campaign designed to demonstrate the far-reaching media powers of News Australia. It wasn’t the sexiest brief in the world, but it gave me an opportunity to sink my teeth into some long(ish)...
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SUBARU
I don’t get many of them these days, but I do have a soft spot for a radio brief. This is a retail campaign I wrote for Subaru to make their usual hard-sell approach a little less…hard. Subaru Liberty...
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THE GLOSSY AWARDS
A print campaign promoting The Glossy Awards, an award show launched by AdNews to celebrate creativity in magazine advertising.
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V ENERGY DRINK
We collaborated with the guys at Fuel to create this addition to the much-loved V ‘bugs’ series of TVCs.
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